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Best of Email Marketing

Best of Email Marketing: Top Tips, Insights and Tricks

Email marketing is a powerful tool that allows you to reach to thousands of customers and prospects at minimal expense. It is direct and affordable. It can be used as
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Top 5 email metrics every email marketer should look at

Analytics are important metrics to determine the success of your marketing campaigns. With email, there are loads of metrics to look at. Which are most important though? We’ve compiled a
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Email Marketing Stats for 2018

Does email marketing still work? You’re asking the wrong question. On an average people sent 250 billion emails per day. The right question to ask is – what is the
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Email Marketing Strategy Guide 2018

There’s an important difference between strategy and good practice when it comes to emails. If you’ve already read our Email Marketing Best Practices guide for 2018, then you’ll know exactly
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Email Design Tips for Successful Email Marketing in 2018

How do you – Get your email delivered? Get your email opened? Get your email read? Get your audience to act? The answer is email newsletter design. An email newsletter
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Email Marketing Best Practices 2018

In 2018, email marketing is as commonplace as direct mailing used to be 20 years ago. People are inundated by email on a daily basis. This means that in order
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What Do Marketers Think the Future of Email Marketing Looks Like? (Infographic)

What will email marketing look like in five years’ time? Will it be unchanged, broadly the same, significantly changed but still fundamentally email, completely transformed, or non-existent?
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Three Ingenious Practices for High-Conversion Email Marketing

According to Frescodata’s Digital Marketing Experts, Email Marketing is one of the most resourceful advertisement techniques in every business; it yields the highest return on investment, provided the right practices
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iDMerit @Money20/20: The Importance of KYC Compliance

FrescoData has officially launched iDMerit, a verification gateway with the capability to verify 3.5 billion consumers across 60+ countries. The Money20/20 convention in Las Vegas was the perfect place to
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5 Musts for Increasing Email Open Rates

The average number of emails a person receives on a regular day is 121. That’s not a typo, you read that right. With all this clutter, there is not denying
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Email Automation and Subscription Models

Long gone are the days when you would send a generic email to all your prospects and hoped for the best. Nowadays, we are facing smart and demanding clients, looking
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In a world of Ads, is email marketing still the king?

There has been a lot of buzz around online ads in the last couple of years, and even though this new-ish marketing tool has proven to produce results, it has
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How to Use Email Marketing for Higher Education Institutions

Generating new leads is always a top priority for any enterprise and educational institutions are no different. Email marketing is still one of the most efficient and direct ways to
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Email Creative: why looks matter

They say that do not judge a book by its cover, however, when it comes to Digital marketing, this rule does apply. First impressions certainly matter when it comes to
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