What is M-Commerce?

M-Commerce, short for Mobile Commerce, refers to the buying and selling of goods and services through mobile devices, smartphones, and tablets. 

It leverages the capabilities of mobile devices, including internet connectivity, location services, and mobile apps, to provide users with convenient access to products and services anytime and anywhere.

It encompasses a wide range of activities, including mobile shopping apps, mobile payment systems, mobile banking, and mobile ticketing.

Key features of M-Commerce

Mobile Shopping Apps

Retailers develop dedicated mobile apps that allow users to browse products, make purchases, and track orders directly from their smartphones or tablets.

Mobile Payment Systems

It facilitates secure transactions by enabling users to make payments using mobile wallets, digital payment platforms, or Near Field Communication (NFC) technology.

Location-Based Services

M-Commerce apps can leverage location-based services to provide personalized offers, discounts, and recommendations based on the user’s current location.

Mobile Banking

Users can perform various banking activities such as checking account balances, transferring funds, paying bills, and depositing checks using mobile banking apps.

Mobile Ticketing

It enables users to purchase tickets for events, movies, transportation, and other services directly from their mobile devices, eliminating the need for physical tickets.