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The #1 Business Professional Data Source in the World.
Synchronized Online & Offline Personal and Professional Data.
Effective Omni-Channel Experiences and Results.
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FrescoData is the #1 Source for
Global Business People Data

We are known among our peers – the top 3 data providers in the world, who have all been our clients – as the best source in the world for comprehensive business people data. FrescoData is one of the few global data compilers and a trusted source in the industry. We have worked closely with high-quality sources throughout our 20+ years of combined experience to consistently deliver extensive global coverage of up-to-date business contact information. No other company can offer a more comprehensive database.
TRUST
TRUST
We enable connections with real business people, not bots or generic audiences from 3rd party data or cookie-based generic segments or bid stream data – and we’ll prove it with our campaign reporting.

Real connections to real people means no ad fraud. We programmatically deliver your message – which we can also create on your behalf, from concept to execution – to real business contacts.
DATA + ALGORITHM
DATA + ALGORITHM
We run thousands of B2B campaigns annually, using our vast data + machine learning + predictive customer targeting to customize your media plans and deliver your message to people where they’re most likely to respond: email, direct mail, mobile, desktop, social, video, native, paid search, connected TV, or programmatic audio.
INTUITIVE PEOPLE-BASED REPORTING
INTUITIVE PEOPLE-BASED REPORTING
Our full-service people-based campaigns are designed to perpetually iterate and become smarter. If specific tactics or attributes outperform the others, our algorithm will refocus on those to maximize your budget and results.

In addition to CTRs and opens, we offer the most valuable insights of all – providing people-based reporting. Our metrics tell you who’s engaging with your message, buying your product, and visiting your store – down to the person.

BUSINESS PEOPLE DATA

SOURCES OF BUSINESS PEOPLE DATA: 425+ SOURCES, 175+ COUNTRIES

  • Public Records
  • Official Government Business Registries of Individual Countries
  • Co-op 100% Opt-In 3rd Party Information Services
  • Credit Bureaus
  • Business Registries
  • Newsletter & Survey subscribers
  • Magazine & Business Publication readers
  • Tradeshow & Exhibition attendees
  • Social Media
  • Respondents to Online Product Offers
  • Subscribers of Newsletters and Print Publications of Various Industries
  • Events and Tradeshow Exhibitors and Attendees
  • Industry Event Sponsors
  • Company Annual Reports

SOURCES OF BUSINESS PEOPLE DATA: 425+ SOURCES, 175+ COUNTRIES

  • Business Email, Home & Mailing Lists
  • Business Specialty Direct Mail Lists
  • Business Specialty Email Lists
  • Business Magazine Subscriber Lists
  • Business Media Site Subscriber Lists
  • Business People Data Mobile Ad IDs, IPs, Cookie-based IDs

B2B GLOBAL DATA CAPABILITIES

LICENSING BUSINESS PEOPLE DATA

  • FLAT FILES
  • ON-PREM
  • CRM INTEGRATION
  • CUSTOM AUDIENCE DATA LICENSING FOR PROGRAMMATIC ADVERTISING
  • CUSTOM AUDIENCE DATA LICENSING FOR PROGRAMMATIC SOCIAL MEDIA
  • PURCHASING IPs, MAIDs, COOKIE-BASED ID DATA FOR PROGRAMMATIC ADS

BUSINESS PEOPLE DATA ATTRIBUTES

  • Job Roles (Professionals)
  • Job Titles by SIC & NAICS codes
  • Firmographics
  • Business Ownership & Legal Structure
  • Decision Makers
  • Seniority
  • Business Type
  • Fortune 1000 Indicator
  • Global 500 Indicator
  • Import/Export Indicator
  • Industry Job Function
  • Job Level
  • Location Type
  • Location Size
  • Minority Owned Indicator
  • Woman Owned Indicator
  • Nonprofit Indicator
  • Employees at Location
  • Annual Revenue
  • Sales Volume
  • Small Business Indicator
  • Subsidiary Indicator
  • Year Business Started

B2B CUSTOMER ACQUISITION

BUSINESS PROFESSIONALS AUDIENCE TARGETING
FrescoData reverse-engineers audience targeting strategies based on our clients’ goals. We look at hundreds of attributes from compiled, known and deterministic data including:

  • PEOPLE-LEVEL DATA: JOB ROLE/FUNCTION, TITLE, INDUSTRY, GEOGRAPHY
  • FIRMOGRAPHICS: ANNUAL REVENUE, COMPANY SIZE, FUNDING STAGE.
  • PREFERENCES
  • TENDENCIES

BUSINESS PROFESSIONALS PREDICTIVE AUDIENCE TARGETING

  • ACCOUNT MARKETABILITY SCORE
  • COMPANY GROWTH
  • FINANCIAL ANALYTICS
  • LOCATION SIZE
  • SPENDING POWER
  • TECHNOLOGY TEAM & INFRASTRUCTURE
  • TECHNOLOGY BUDGET
  • TYPE OF TECHNOLOGY
  • TECHNOLOGY PURCHASE INTENT
  • OTHER TYPES OF PURCHASE INTENT

BUSINESS PEOPLE-BASED MARKETING
Depending on the geography of our clients’ ideal customers, we conceptualize and test our methodology about how to best reach – and know for a fact that prospects will be available and receptive to various types of messaging. Some of the digital tactics we use are listed below, which help uncover opportunities to target real people at the right moment and push personalized creative with data-driven concepts.

  • INTENT: SEMANTIC AUDIENCES
  • DEVICE ID TARGETING
  • PLACES OF INTEREST
  • LOCATION DATA
  • MOBILE AD ID DATA
  • FOOTFALL ATTRIBUTION
  • MICROPROXIMITY

B2B CUSTOMER LOYALTY & PROMOTIONS

FrescoData helps nurture emotional connections between our clients and their customers through advanced tech, apps, and data-driven messaging – at the right time. We help our clients:

Be truly omnichannel:
Reach loyalty program members with promotions across all online and offline channels.

Give the loyal treatment:
Show an exclusive custom branded experience to loyalty program members when they revisit and trigger new offers when they take specific actions on your online & offline channels.

Leverage paid search:
Drive online store transactions by targeting loyalty program members with search advertising using Google Customer Match.

Ready to get Started?

Reach your target audience around the world ahead of your competitors. Lets strategize your B2B marketing needs with us.

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