
Data-Driven Marketing Services: Boost Your Business with Expert Strategies

Data & Marketing Services

Data
Blending data-driven marketing with customer-centric people-based marketing
FrescoData blends data-driven marketing with the customer-centric approach of people-based marketing to achieve effective omni-channel experiences. Our strategy is guided by our access to 10,000+ attributes, such as behavior, attitude, interest, propensity, and demographic, etc., across 100% opt-in data & the marketing technology to analyze audiences.
Comprehensive data verification and correction, supplementation of records
FrescoData has one of the most advanced and flexible data enhancement options. We facilitate thorough address verification and correction, geocoding, web service-based address lookups (for more than 100 countries), and data appends. Our data enhancement experts are known industry leaders with a proven track of accomplishment in real-time data enhancement and data verification.
Leverage the world’s largest consumer and business database
FrescoData has a comprehensive database of over 3.6 million Consumers and 200 million Business Executives and Professionals across 100+ countries, some of which you can license and install within your servers if your corporate structure is to perform in-house verifications. Whether you plan to expand the products you’re offering, run various analytical campaigns, or execute mass marketing email campaigns, we guarantee that our data licensing services will give you the freedom and flexibility to handle and manage all your data effectively.
A unique combination of data-driven and people-based marketing strategy
We use data-driven and people-based marketing tactics to create methodology, messaging & creatives to reach the best possible audience to maximize customer conversions.
Verifying, correcting, supplementing and expanding your data
Data validation is an important business process for improving the efficiency of your internal data. Data isn’t always accurate at its capture point. Data fields can change over time and need verification of address, telephone, email, company revenues, employee size, etc. We recommend re-validation every 6 months to protect your reputation as a business and improve your communication and decision-making.
We use multiple data validation techniques to check that the contact information on your database is accurate so that you can confidently apply that data to your business processes and marketing campaigns.
Leverage our 15+ years of relationships with official sources all over the world

LIST SERVICES
The world’s most comprehensive email database – in your CRM or CDP
We offer ready-to-use email lists that can be seamlessly integrated into your CRM & efficiently used for different marketing purposes. We also offer email marketing services.
The world’s most comprehensive physical address database – in your CRM or CDP
We offer postal address lists that can be seamlessly integrated into your CRM. We also create and execute direct mail campaigns on your behalf.
The world’s most comprehensive database of non-PII data – in your CRM, CDP or DSP
We offer smooth integration of data lists based on digital verifications (device ID/MAIDs/IPs/Cookie-based IDs) into our clients’ CRM and DSPs, and we create and execute programmatic and paid search campaigns on behalf of clients.
Personally identifiable information & non-PII data from 425+ sources in 175+ countries
We source data along with MAIDs, IPs & Cookie-based IDs globally from 425+ sources in 175+ countries.

EMAIL MARKETING
Expand your audience data using the world’s biggest 100% opt-in mailing lists.
Utilize our opt-in email lists specifically customized for different business needs & enhance your email targeting.
Reach more of your target audience with 99% inbox deliverability.
Find missing information about your existing customers from the world’s largest consumer & business email database.
Increase your email marketing conversion rate with our accurate & reliable mailing list database.

DIGITAL MARKETING
Audience Analytics, Lookalike Audiences, Acquisition Analytics, Retargeting
- Retargeting: We use data from our existing database to target customers with cross-sell and upsell offers.
- Audience Suppression: We remove past purchasers from our clients’ customer acquisition campaigns.
- Omnichannel Marketing: Our omnichannel marketing approach empowers our clients to reach their existing & potential customers across multiple touchpoints throughout their sales journey.
- Look-Alike Modeling: We help our clients find and reach a broad audience who resemble their existing customers.
- Audience Analytics: We use scoring and modeling techniques to ensure that our clients spend on the consumers who are most ready to buy. It may include intent-based targeting, such as semantic audiences.
Guaranteed impressions across programmatic channels
We offer programmatic advertising to empower businesses to automate their ad-buying process and make data-driven decisions to optimize ad spending and maximize ROI.
Onboard licensed data into a CRM or CDP and acquire customers for a lifetime
Our data can be seamlessly integrated into your CRM/CDP.
Take advantage of the benefits of the world’s best tech stack without the investment
FrescoData has created an ecosystem of the right solutions, vendors, platforms, standards and integrations by understanding their complexities and the work to drive successful business outcomes.
Track revenues and tie conversions back to every touchpoint across the customer journey
We help our clients get actionable insights to fuel their marketing across their customers’ lifecycles. It is done by analyzing and optimizing the online & offline touchpoints that most effectively increase the return on our client’s marketing investment. We leverage multi-touch attribution modeling to measure and assign credit to all touchpoints and interactions that influence a prospect or customer across the path to conversion.
License IP data and integrate it into your DSP
You can license our IP data and integrate it into your DSP for programmatic advertising or else let us manage programmatic advertising for you.

DIRECT MAIL MARKETING
Reach 88% of the world’s population with our accurate databases.
License mailing lists and import them into your CRM or CDP.
Get postal addresses for your existing customers’ database.
Get mailing lists specifically customized for your business needs.
MOBILE MARKETING
We offer custom-built, layered audience targeting methods to target customers on their mobile devices and mobile apps.
We assure guaranteed CTRs on global programmatic campaigns across mobile apps & devices.
License mobile ad IDs (MAIDs) and import them into your DSP for programmatic advertising.
Append phone numbers to your existing database & reach your customers directly on their mobiles.

ANALYTICS
Identify what’s working so you can scale quickly and generate higher returns.
Know what will resonate with audiences with an advanced AI-enabled intent search analysis.
Analyze granular insights of your campaign’s performance & make the much-needed changes.
Ready to get Started?
Explore our one-stop solution – Data + Marketing + Analytics. Grow your business revenue with our complete marketing solutions.