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List Marketing in the US: Myths and Facts

In the ever-changing email marketing landscape, there are serious legal, practical, and ethical issues that need to be addressed. When you don’t take proper measures to address these issues, you
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Four CAN-SPAM Mistakes to avoid in Email Marketing

The CAN-SPAM Act was enacted in the year 2003 for regulating all commercial emails. The law states that commercial email message is an electronic message which has the sole intention
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Understanding the CAN-SPAM Act to Run a Legal Email Marketing Campaign

The CAN-SPAM ACT of 2003 The CAN-SPAM Act of 2003 is formally known as S.877 or “Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003”. It came into
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