Email marketing is a powerful tool that allows you to reach to thousands of customers and prospects at minimal expense. It is direct and affordable. It can be used as a s...
Analytics are important metrics to determine the success of your marketing campaigns. With email, there are loads of metrics to look at. Which are most important though? ...
Does email marketing still work? You’re asking the wrong question. On an average people sent 250 billion emails per day. The right question to ask is – what is the be...
There’s an important difference between strategy and good practice when it comes to emails. If you’ve already read our Email Marketing Best Practices guide for 2018, ...
How do you – Get your email delivered? Get your email opened? Get your email read? Get your audience to act? The answer is email newsletter design. An email newslet...
In 2018, email marketing is as commonplace as direct mailing used to be 20 years ago. People are inundated by email on a daily basis. This means that in order for your em...
What will email marketing look like in five years’ time? Will it be unchanged, broadly the same, significantly changed but still fundamentally email, completely transfo...
According to Frescodata’s Digital Marketing Experts, Email Marketing is one of the most resourceful advertisement techniques in every business; it yields the highest re...
FrescoData has officially launched iDMerit, a verification gateway with the capability to verify 3.5 billion consumers across 60+ countries. The Money20/20 convention in ...