An Email List Segmentation Checklist
Email list segmentation is the most important part of email marketing. Without segmentation, you cannot devise a proper marketing strategy, or study your email metrics. W...
Uplift Your 2015’s Retail Email Marketing a Notch Higher
According to a recent survey, the source revealed that around 60% of the subscribers like to receive mails once in a week whereas some like to receive mails more frequent...
List Quality And IP Reputation: Crucial Aspects In Email Deliverability
Marketeers consistently need to deliver emails to their subscribers in order to sustain a long-term relationship with them. But, an effective delivery of emails for marke...