5 Tips for Marketing in Japan
FrescoData is a company with a global mindset. This is because our data comes from a variety of different sources around the world. For us, we are not just trying to impa...
Why You Should Prefer Direct Mail Marketing?
While technology has transformed the direct marketing industry, email marketing has not replaced direct mail marketing. In fact, direct mail has improved in many ways due...
A Six-Step Checklist for Direct Mail Marketing Checklist
While planning a direct mail marketing campaign, it’s good to have a complete checklist to make sure you have considered all aspects of it. Where you’re new to direct...
3 Tips to build an effective Direct Mail Campaign
Direct mail marketing is a solid communication tool that any business can use to engage a target audience and prompt them to take action. It isn’t just for marketing an...
Best Practices for Direct Mail Marketing
Direct mail marketing has long been a popular tool for businesses of all sizes to engage with potential customers. In spite of the growing popularity of digital media, th...
How To Optimize Your Direct Mail Marketing Campaigns
The sole purpose of a direct mail marketing is to generate response. Don’t be discouraged if your first couple of direct mail marketing campaigns produce limited result...
5 Great Direct Mail Marketing Tips to Boost Response Rates
Direct mail marketing, even if expensive, is one of the most important pieces of your marketing strategy. That’s why so many companies spend endless hours developing an...
5 Tips to Maximize Your Direct Mail Marketing Success
As a business owner, acquiring new customers, retaining or upselling existing ones and converting inquiries to sales are key to your success. Here are some fundamental di...
Creating a Winning Direct Mail Campaign
Creating a winning direct mail campaign is more than just getting things right. Higher response rates depend upon constantly testing and refining every single element of ...