As a business owner, acquiring new customers, retaining or upselling existing ones and converting inquiries to sales are key to your success. Here are some fundamental direct mail marketing tips.
Month: January 2016
We’ve all been there. An email is carefully crafted, where each sentence is polished until it shimmers and shines. A subject line is chosen that incorporates, uniqueness, urgency, and usefulness.
There’s a piece of legislation in the United States – known as ‘CAN-SPAM’ (Controlling the Assault of Non-Solicited Pornography And Marketing) – that was passed in 2003, and has marketers distressed.
Given the amount of email marketing tips being thrown all around us, it’s difficult to focus on all the specific details and still manage to produce tangible results. Miss a
The rumors of the (implausible) death of email marketing have been greatly exaggerated, despite it being the most powerful combination best-of-breed creativity, business strategy, big data, and effective planning and
Email marketing remains a dependable source of revenue for retailers. With the growing mobile usage and personalization, it is creating far greater possibilities for reaching out to a wider audience.
When it comes to email marketing, there is plenty to cover in terms of both – its benefits and mind-blowing statistics. Now, we’ve come across plenty of small business owners
How important is email today? Most Fortune 100 companies and top email marketing companies resort to email marketing in order to increase brand loyalty, customer acquisition and generate more revenue.
Are your newsletters in tune with mobile optimized email marketing? If not, now is the time to get started. A recent email analytics study noted that the percentage of emails
If you’re a small business owner, then the only person handling your email marketing may also be the managing other marketing projects. In the beginning, you may not need to
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