Email Deliverability: A Tool for the Best Email Marketing
It can be really frustrating to send out a well-crafted and thought out email campaign where only 50% of your recipients receive it. In order to perform the best e...
Discover 3 Tips to Design Images for Your Email Marketing Content
Want to increase the click-through rates in your emails? If so, think about adding images to your emails. Emails with images receive 42% higher clicks than emails ...
Why You Should Re-Engage Your Old Mailing List
In email marketing, one of the biggest myths is that a bigger email mailing list will land you better results. In some cases, this is true, but that depends on how active...
Tips for Reaching Out to Potential Event Sponsors with a B2B Mailing List
Event sponsors are important to your events. They can be the difference between a profitable event or not. Sponsors are important because they signal to both event...
Create a More Efficient Business with Better Data
Data hygiene is an important part of the data enrichment services for your business. In this blog post, we will outline ways to make your internal data hygiene pro...
Cliff Notes are Useful, so are Targeted Email Address Lists
December is crunch time for new student enrollment season. Students are submitting their final applications and working to meet enrollment deadlines. Because of this, it ...
Cold Emails and Three Factors to Consider
Cold emails are tricky. They are much different than cold calls where you can interact with another person and convince them to listen to you. With cold emails, you can n...
User Personas Decoded
Rachel is a 35-year-old white suburban housewife. Anton is a 28-year-old black senior marketin...
Is email marketing still relevant in the age of social media?
Social media marketing has skyrocketed in recent years. Businesses are directly connecting with their customers and having meaningful relationships with them. Email, on t...