Email marketing campaigns are undoubtedly efficacious, even outpacing social media campaigns. This Statista study shows that over 4 billion people use emails, and this is...
Who doesn’t love the convenience of email? Email has pretty much become an inexplicable part of our everyday lives, as cellphones and Netflix. Some of us compulsiv...
Maintaining Compliance with China’s Severe Email Marketing Laws Did you know? In actuality, most violating emails are snared in the Great Firewall Of China and neve...
Your product or service is great. You’re geared to make a splash in the market. All is in readiness… but now you need new orders, this means new customers! Th...
Below are some tactics that will help to revive your email marketing strategies: 1. Make your campaigns mobile friendly Mobile has made a revolutionary change in the to...
In the first half of 2013, data-driven marketing increased by a staggering 227%. About 90% of respondents agreed that use of segmentation and targeting strategies is cruc...
Email marketing is the best way of getting your message in front of the right audience. For businesses wanting to grow and expand into newer avenues, email marketing is t...
Social media is a great tool. Tweets, Instagram images and the likes are all the way of the future. But that doesn’t mean that one should put email marketing in the bac...
Marketing talks these days revolve around two subjects – 1.) The impending demise of the old-fashioned email marketing, and 2.) The rise of social media marketing. The ...