There is no denying how intensely competitive the hotel sector is, particularly after the post-pandemic period. Hoteliers try to brand their enterprises as the best there...
There’s an important difference between strategy and good practice when it comes to emails. If you’ve already read our Email Marketing Best Practices guide for 2018, ...
The upcoming US presidential election teaches us a lot about deliverability and email marketing campaigns. You might be wondering how? Well, we are about to discuss that....
Email marketing is the most frequently used digital marketing strategy applied by the airline industry. According to a research led by Ryan and Jones in 2009, by using em...
With a gradual decline in organic reach, strategic email marketing campaign has proven to be a speedy and successful method of reaching customers. An email marketing stra...
Email marketing is a powerful channel for achieving measurable ROI and driving business revenue. An email campaign can be like jumping through the hoops because of the ma...
A couple of weeks ago, we wrote about “Common Reasons Why People Subscribe & Unsubscribe”. We received a few emails from people wanting to know how they could fix...
Writing an email marketing strategy is essential, but the most important part is to create one that could help you drive better results. It makes sense, right? When you s...
Email Marketeers love to build big mailing lists. Every email list contains the contact information of a potential lead, a possible scale and a way to increase more profi...